Operational knowledge in established organisations sits in documents nobody can search. Contracts, procedures, briefings, and historical reports accumulate in shared drives, often in multiple languages, often scanned. Every new question becomes a manual archaeology session.
The team in this engagement was losing time on the same kinds of lookups: which clause governs a specific case, which version of a procedure applies, what was decided three years ago and on what evidence. The cost was not only the lookup itself. It was the quiet decision-making that skipped the relevant document because finding it was too expensive.